2008 ACCN/PNRC Conference

Join us for the ACCN/PNRC Annual Conference Sept 3-5, 2008 in Chicago.

The Schedule:

ACCN Chicago Conference

Business Transitions

Wednesday, September 3, 2008

6:00 p.m. – 7:30 p.m.   Welcome Reception Sponsored by Chicago Daily Law Bulletin

Sullivan's Steakhouse

415 N. Dearborn

312-527-3510

Thursday, September 4, 2008

8:30 a.m. – 9:00 a.m.   Continental Breakfast

9:00 a.m. – 9:30 a.m.   Welcome and Introductions and PNRC Update

        ACCN President Chris Mobley

        PNRC President Mark Stodder

9:45 a.m.-10:30 a.m.   Catherine Sanders-Reach, director of the Legal Technology Resource Center of the American Bar Association

Catherine Sanders Reach is the Director at the American Bar Association's Legal Technology Resource Center . She has provided practice technology assistance for lawyers for over eight years with the LTRC. Prior to her work at the ABA she worked in library and information science environments for a number of years. She received a master's degree in Library and Information Studies from the University of Alabama , Tuscaloosa in 1997

She has given presentations on the use of technology in law firms for national bar conferences, state and local bar associations and organizations such as the Association of Legal Administrators. In her articles and presentations she often references trends and statistics gleaned from the Center's annual legal technology survey.

She is a member of Beta Phi Mu, an international library and information studies honor society, and the Special Libraries Association, where she is the Director of the Legal Division. She has served on the ABA TECHSHOW Board since 2007 and is on the editorial advisory board for Law Technology and Law.com's LegalTechnology

10:30 a.m. – 11:30 a.m. Legislative Panel – State Battles

Moderator: Chris Mobley, IncisiveMedia/Southeast, Miami , FL

Chris Eddings , Baltimore Daily Record, Maryland / Del /DC Press Association president

Ragen Marsh , Troutman Sanders, Atlanta , lobbyist for Georgia Press Association

David Bennett, executive director, Illinois Press Association

Steve Jahn , Vice President and Publisher, Finance and Commerce Media Group, Minneapolis , MN

11:30 a.m. – 12:30 p.m.   Statewide Websites

Moderator: Tonda Rush, American PressWorks, Inc, Arlington , VA

Presenter: Brad Buchanan, Newzgroup, Columbia , MO

Newz Group manages statewide public notice websites for numerous state press associations. It grew from a start-up initiative to purchase and run press association clipping services, beginning with that of Arkansas Press Association, and morphed into a statewide notice company from there. Newz Group is a family-owned Subchapter S corporation, operated by two brothers, Brad and Scott Buchanan.

Brad received his BA from Westminster College in 1981, and his MBA from the University of Missouri at Columbia in 1989. His employment history prior to getting involved with Newz Group consisted of working for telephone and cable television companies, including Contel (which could easily have been awarded a truth in advertising award), and GTE. Brad has served as President and CEO of Newz Group since 1997.

Discussion: How the Start-up Works at the Press Association,

Jerry Tidwell, Granbury , TX

Tidwell is PNRC's newest director and is immediate past president of National Newspaper Association. He oversaw Texas Press Association's pitched battle against GlobalNotice, Inc., in May 2007, and decided after that battle that the association needed to start a statewide website as one of the outgrowths of the battle.

12:30 p.m. – 2:15 p.m.   Lunch and Speaker

Moderator: Michael Kramer, Chicago Daily Law Bulletin

Presenter: Rich Mattoon, senior economist and economic advisor in the economic research department for the Federal Reserve Bank of Chicago

Topic: How the Real Estate and Energy Crisis Is Affecting the US Economy

2:15 p.m. – 6:00 p.m.   Self Guided Tours of Chicago Attractions

Architecture tour by boat

Museums

6:30 p.m. - 7:15 p.m.   Reception

PNRC Silent Auction

Ginger Lamb, 2008 Auction Chairman

7:15 p.m. – 9:00 p.m.   Dinner in the Hotel

Election of new ACCN officers

Live Auction

Friday, September 5

8:30 a.m. – 9:00 a.m.   Continental Breakfast

9:00 a.m. – 10 a.m.   How to maximize SEO/SEM strategies

        Kent Lewis, President, Anvil Media Inc

Moderator: Brian Hunt, Daily Journal of Commerce , Portland , OR

Kent Lewis is president of Anvil Media, Inc.. Current Anvil clients include ExpressJet, InfoWorld, Nautilus, Lucy.com, Oregon State University , PC World, Planar, Ronald McDonald House Charities, SmartWool and Yesmail. He is currently President and co-founder of SEMpdx , a professional trade organization based in Portland , Oregon that provides educational opportunities for local businesses and individuals interested in a career in search engine marketing. Lewis left a public relations agency in 1996 to start his Internet marketing career at a Web development firm, where he also created a free monthly lifestyle e-zine . He built and managed his first search engine marketing team at local full-service marketing agency before co-founding Wave Rock Communications and later, eROI . Lewis was also Director of Marketing and Business Development at goodguys.com, an online electronics retailer. In 2001, Lewis created pdxMindShare to build businesses and careers through networking and weekly emails featuring jobs and industry events. He is also an adjunct professor at Portland State University , where he teaches eMarketing and SEM workshops. In 2003, he founded a charity fundraiser event, Anvil's Annual Get SMART Gala , to raise awareness for SMART (Start Making a Reader Today). Due, in part, to his dedication to childhood literacy and SMART, the non-profit charitable organization invited him to join the board of directors. Lewis is a member of EO , a global organization for entrepreneurs, and is a recipient of Portland Business Journal's Top 40 Under 40 Award.

10 a.m. – 10 45 a.m.   Issues in the Pipeline - General Discussion

Moderator: Brad Thompson

10:45 a.m.-11a.m.     BREAK

11 a.m. – 12:30 p.m. The Future of Public Notice: Inventing the Business Model for 2018

 Moderator: Tonda Rush, American PressWorks, Inc., Arlington , VA

12:45 p.m. – 2 p.m.   ACCN Board of Directors –working lunch

1:30 p.m.-3:30 p.m.   Joint meeting and PNRC Board of Directors