Tag Archives: National Newspaper Association

National Studies Show Newspapers Preferred as Source of Public Notice

Two recent national studies clearly indicate that many people read public notices in their local newspapers. The studies also show that newspapers remain a far more effective medium for public notice than government websites.

Susquehanna Polling and Research’s survey of 1,000 U.S. households, commissioned by the National Newspaper Association (NNA), asked two questions of direct interest to policymakers focused on public notice issues. The first question asked respondents to indicate on a scale of one to seven how often they read public notices in their community newspaper, where one equals “never” and seven means “very often”. The mean score of their response was 3.93, with a full 21 percent saying they read notices in the paper “very often” and 81 percent indicating implicitly they read newspaper notices at least some of the time.